Internet & Online Marketing
Common Blogging Mistakes That Have To Be Avoided
One of the most common blogging mistakes is putting off publishing content. This will kill your motivation and hinder your success. It is best to publish your content as soon as possible. This way, you will be able to generate leads faster. Besides, publishing your content early will free you up to do other things, such as working on new blog posts.
Writing about a broad range of topics
One of the most common blogging mistakes is writing about a broad range of topics. People often think that they should be blogging on topics they are interested in, but that isn’t necessarily the case. For example, you might enjoy cooking and want to write about a specific cooking technique, but you don’t want to limit your blog to that topic. Instead, focus on one or two topics that you’re really passionate about. Your readers will be more likely to engage with your content if they’re interested in what you have to say.
Using a similar domain name to something well-known
Using a similar domain name when blogging is a mistake most new bloggers make. You want a unique domain name that allows you to expand over time. It should be able to grow as you build your audience and link popularity. It also needs to be versatile enough to accommodate new domain extensions as your content grows.
Before choosing a domain name for your blog, think about your target audience. Consider their interests, beliefs, and values. Then, brainstorm a few domain names that relate to your target audience.
Making it all about you
One way to make your blog all about you is by creating an effective bio. This doesn’t have to be 30 facts about you, but rather it should focus on how your life relates to your business. Make your bio as engaging as possible and it will make people want to follow you. Then, let them know what they can expect when they visit your blog.
Using a Generic WordPress theme
Using a Generic WordPress theme can lead to many mistakes. One common mistake is adding code to your blog in the wrong place. It is very easy to break your site by adding code that doesn’t belong in the theme. Fortunately, WordPress has a built-in code editor that helps you fix these problems.
You must also know the difference between a parent theme and child theme. The parent theme is the main theme that comes with your blog, and child themes are the settings you add later on. Changing the parent theme will reset all your changes. On the other hand, updating a child theme will not delete the changes you’ve made.
You should also make sure that you upload all your images to the correct size. For example, if you want to add a banner image, make sure it is 800x300px. If you upload an image that is larger, make sure to crop and resize it. This will use less bandwidth and help you rank in Google.
Avoiding grammatical mistakes
One way to make your blog look more professional is by avoiding grammatical mistakes. Not every blogger is an English major, and even New York Times Bestselling authors make mistakes. Your mind knows what you mean to say, but it may not translate that way to the computer screen. Consequently, you may not catch mistakes until you are editing your post.
Another common mistake that writers make is misplacing apostrophes. A simple rule of thumb is to always place an apostrophe after its owner, not before.